Ad Sizes & Rates

 
Width x Depth
Cost per Contract Rate
Space Unit
Inches
Picas
Millimeters
12x Rate
6x Rate
1x Rate
Full Page
7.31 x 10
43.5 x 60
185.67 x 254 mm
$ 936
$ 1,032
$ 1,147
2/3-Page Vertical
4.75 x 10
28.5 x 60
120.65 x 254
760
856
951
2/3-Page Horizontal
7.25 x 7.5
43.5 x 45
184.15 x 190.5
760
856
951
1/2-Page Horizontal
7.25 x 5
43.5 x 30
184.15 x 127
605
681
756
1/2-Page Vertical
3.5 x 10
21 x 60
88.9 x 254
605
681
756
1/3-Page Horizontal
4.75 x 5
28.5 x 30
120.65 x 127
428
481
535
1/3-Page Vertical
2.25 x 10
13.5 x 30
57.15 x 254
428
481
535
1/4-Page Vertical
3.5 x 5
21 x 30
88.9 x 127
326
367
408
1/6-Page Horizontal
4.75 x 2.55
28.5 x 15
120.65 x 64.77
219
248
274
1/6-Page Vertical
2.25 x 5
13.5 x 30
57.15 x 127
219
248
274
1/8-Page
(business card)
3.5 x 2
21 x 12
88.9 x 50.8
166
187
208
2-Inch Rateholder
2.25 x 2
13.5 x 12
57.15 x 50.8
112
128
141
1-Inch Rateholder
2.25 x 1
13.5 x 6
57.15 x 25.4
59
66
73

Current advertising rates.

Printing Information
Trim Size 8 3/8 x 10 13/16 inches
(212.72 x 274.64 mm)
Actual Page Image Area 7 5/16 x 10 inches
(185.67 x 254 mm)
Bleed 8 5/8 x 11 1/4 inches
(219.07 x 285.75 mm)
Line Screen 133 Lines per Inch
Technology Computer-to-Plate
Press Web
Binding Saddle-Stitch
Color/Special Position Premiums
Color — Full-Page
$300
Color — ¼-Page and Up
$150
Inside Front Cover*
20%
Opening Page*
20%
Opposite Table of Contents*
20%
Centerspread*
50%
Inside Back Cover*
20%
Outside Back Cover*
25%
Editorial Positioning**
20%

* Requests for special positions must be made at least two months in advance of desired publication date.

** If you request that your ad be tied to a particular feature, we guarantee only that your ad will run in close proximity.

Multi-Column Price List Ads

We Do Not provide typesetting service for ads containing extensive price lists. These ads are accepted on disk only, and we charge $50 per hour, 1 hour minimum for the time required to produce your ad.

Digital Files

If digital files are not properly sized, or do not otherwise meet our specifications, you will be charged $50 per hour for modifications necessary to produce your ad. You may send your ads via e-mail, on CD, or upload to WeTransfer. We are not responsible for color quality of digital files sent without a hard copy proof to verify color shades.

Billing Information

Your advertising invoice is generally mailed on the 15th of each month. Payment is due upon receipt of invoice. You may request that your ads be charged automatically to your VISA, MasterCard or Discover.

Overdue Accounts

A late payment of 1½ percent per month is added to advertising accounts that are more than 60 days past due. We encourage all advertisers to keep their accounts up-to-date. Failure to pay for advertising can result in expulsion from the Society, legal action, and/or court fees.

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